Swinging into action.
Crafting communications for the Mercedes-Benz Golf Trophy.
Mercedes-Benz has long been associated with a variety of luxury events ranging from fashion shows to golf tournaments. The brand has a strong association with the sport and conducts a yearly golf tournament known as the Mercedes-Benz Trophy. The Golf Clinic allows owners of Mercedes-Benz and prospective buyers to up their game with golf tips by the pros. The brand needed to reach out to existing Mercedes-Benz owners and prospective buyers who were interested in the sport to come and participate in the event.
A 360 degree campaign that covered creatives for the run up and the Golf Clinic was created. In the digital space an EDM to invite prospective participants was needed.
Key highlightsComing soon!